Category Archives: Tutorials

The best words for an email are sometimes those not used.

Working now for well over two decades, in this industry we call advertising, has afforded me the pleasure of seeing many things come and go.
One thing that remains a constant is the “well-written” word. Be it prose or quick to measure ad copy, writing well is paramount if you ever hope to convert, or call-to-act [...]

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How many can you name?

I found this nifty quiz whilst traipsing around the blogosphere this afternoon.
Basically, it’s a test to see
“How Many HTML Elements Can You Name in 5 Minutes?”
I’m too embarrassed to say how many I missed. Must have been a Halfzheimerz day.
Have fun here

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Vector vs. Bitmap

Gotta love the Jing
Having yet another opportunity to share why Vector-based artwork is superior to Raster-based artwork, I decided to use the power of Jing to illustrate two the ‘my’ main reasons for acquiring the former from clients whenever possible.

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Black & White, not red all over.

[Editor's Note: Just found 4 additional ways to convert color eps files to greyscale at "Vectips"]

Sorry for the punnish headline,
I couldn’t resist.
So, you’ve got your hands on a beautiful, if not overly complex EPS file for a client’s logo. But you’ve been requested to use it in a black and white circumstance. And the client [...]

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burst. to have, and then, not.

Just finished reading and following a psdTut at PSDtuts.com
I was looking to see if I’d learn any new tricks.
Humbly, I did.
The folks there, as well as at freelanceswitch.com/ have got a lot on the ball.
You really should visit them.

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